Beximco’s Direct-to-Home (DTH) satellite service provider ‘Akash’ is set to enter the market on Sunday with a total of 115 satellite television connections to cater to the need of the entertainment seekers. Akash is set to be launched, powered by Bangabandhu Satellite (BS)-1. Bangladesh Communication Satellite Company Limited (BCSCL), the operating organisation of BS-1, has already completed all necessary arrangements with the Beximco Communications Limited (BCL) for the DTH service. Beximco Communications Limited has taken five transponders of BS-1 dedicated for its DTH brand Akash for smooth and quality service.
There will be a total of 115 satellite television connections initially and out of these 20 will be of high definition (HD) quality. All local channels will be available save for GTV. Akash plans to bring more channels in future and introduce services like video-on-demand.
Customers will be charged only Tk 399 per month including VAT for their initial standard package, while installation of the system which includes HD set top box, multi-function remote control unit, heat and rain resistant KU band dish, will cost Tk 6,499. However, for a limited period, installation will be completely free and users will get one-month’s free subscription. Customers will have to have a dish connection from the company. Akash will provide 24/7 active call centre and after sales support.
Initially Akash will be available in 20 districts of Dhaka, Chattogram and Sylhet divisions. At present, customers can sign up for Akash through its authorised retailers from Dhaka, Mymensingh, Tangail, Kishoreganj, Narsingdi, Gazipur, Narayanganj, Manikganj, Cumilla, Noakhali, Feni, Cox’s Bazar, Chattogram, Khagrachari, Rangamati, Sylhet, Moulvibazar, Habiganj, Brahmanbaria and Sunamganj. Within the third quarter the company plans to cover all 64 districts.
In DTH technology, TV channels are transmitted from the satellite to a small dish antenna mounted on the window or rooftop of the subscriber’s home. So, the broadcaster directly connects to the user, keeping away the middlemen like local cable operators, who tend to offer channels of their preference. Not only is there a greater selection, the picture and sound quality is better for the DTH viewer since the signal is not split through a cable. Many in Bangladesh are currently enjoying DTH service but of Indian providers, which is illegal as per transmission rules.
Beximco Communications Limited had earlier launched another DTH service under the brand name of “RealVU” with connectivity from foreign satellite companies in 2016. After launching the RealVU service in different parts of Dhaka, Sylhet and Chattogram divisions, the company had to suspend their service on various causes later. People who have RealVU connections will get discounts and incentives for availing Akash services.