MetLife Foundation and BRAC Partner to Aid Ultra-Poor Families

Industry: Insurance, NGO
Company: BRAC, MetLife Bangladesh
Company Intelligence Tag: Marketing Insights, Partnership Insights

BRAC and the MetLife Foundation have collaborated to launch a program aiming to uplift 3,300 ultra-poor families in the Barind Tractmodel, tailored to address the unique challenges faced by indigenous communities in the drought-prone and water-scarce area. region of Bangladesh. This initiative utilizes BRAC’s Graduation approach, a globally recognized poverty alleviation  The project focuses on socioeconomic resilience, economic empowerment, food security, nutrition improvement, behavioral changes, and social inclusion. Through community-led interventions and multi-sectoral collaboration, the partnership aims to create a pathway towards sustainable livelihoods for vulnerable households, contributing to Bangladesh’s economic development and enhancing the well-being of participants.

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