Jabed Food and Beverage, a prominent FMCG company, has partnered with ShopUp, a leading B2B commerce platform in Bangladesh, appointing ShopUp as its national distributor. This collaboration aims to enhance the reach of Jabed’s products across the country. ShopUp’s commerce platform, Mokam, will utilize its extensive network and strategically located distribution centers to ensure nationwide availability of Jabed’s products, maintaining consistent quality and reducing wastage. The partnership leverages Mokam’s advanced technology to streamline business operations, enhancing efficiency and transparency. This collaboration addresses distribution challenges faced by local producers due to a fragmented value chain, thereby improving consumer access to affordable, high-quality local products.
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