BKash App Empowers Women’s Savings

Industry: Financial, Fintech, Start-Up
Company: bKash Limited
Company Intelligence Tag: Business Insights

The convenience of digital savings schemes offered through the bKash app is driving a growing trend of savings among women in Bangladesh. This hassle-free service allows women to open savings schemes and deposit monthly instalments without the need for a bank account or visiting a bank counter. Over 300,000 women have already embraced this digital savings solution, securing their financial futures and meeting various personal and social needs. The schemes, offered by prominent banks and financial institutions, range from Tk 500 to Tk 3,000, with durations of two to four years. Currently, customers can access monthly savings schemes from several banks and a financial institution, receiving notifications, live updates, and the flexibility to withdraw funds or receive the total amount upon maturity through the bKash app. Various purposes, such as future security, children’s education, business ventures, travel, medical expenses, and charitable donations, can be targeted through these schemes.

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