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Nippon Paint Targets Leadership in BD Market

Industry: Building Material, Paint
Company: Nippon Paint
Company Intelligence Tag: Business Insights

Nippon Paint Bangladesh, a subsidiary of Japan’s Nippon Paint Holdings, is aiming to ascend to the second position within the next three years in the growing paints and coatings market. The company, which currently holds a dominant position in several Asian countries, plans to leverage its innovative suite of coating solutions to achieve this goal. Despite challenges in per capita consumption growth, Nippon Paint sees Bangladesh’s paint and coatings industry as promising due to urbanization and rising income levels. The company is expanding its manufacturing plant and distribution network, focusing on eco-friendly products. It is also introducing new offerings like antiviral paints to address future market needs.

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