BRAC Bank’s women banking segment, TARA, aims to promote saving habits among women through a new campaign, as per a press release. The initiative offers TARA customers an Aarong gift voucher when opening a fixed deposit (FD) of Tk 10 lakh or more for a minimum of six months before December 31.
Those opting for FDs ranging from Tk 10 lakh to Tk 30 lakh will receive a gift voucher worth Tk 2,500, while customers with FDs exceeding Tk 30 lakh will be rewarded with a gift voucher valued at Tk 5,000. This campaign encourages financial empowerment and savings behavior among women clients of TARA, contributing to their economic well-being.